Emergent tribal behavior…
Seth Godin has pulled out a great YouTube video that demonstrates emergent tribal behavior. If you’re impatient forward to around the 50 second mark and watch what happens.
Seth Godin: Guy #3 Blog Post
Imagine what would happen if you could harness the same kind of tribal behaviour in the digital world. Some would say that is what crowd-sourcing attempts to accomplish, but a crowd isn’t necessarily a tribe, which is why I think a lot of these initiatives can go awry.
- Quoted-Seth Godin (donaldryan.net)
- Are fans telling friends? If not, improve, don’t promote. (netnewmusic.net)
- Maybe “Paid” Is the Future of Online Business (gigaom.com)